Landing page’s are the most important part of selling any digital product.
Here I have focused on an EBOOK. They are the most commonly given out lead magnets.
Making an EBOOK or any other downloadable lead magnet is not as difficult as getting people to download it. That is the tricky part, where most people get stuck.
Any eBook landing page should have
- Single clear CTA
- A strong Hook Headline
- An Image of the project
- Benefits for the reader
What I have made here is the bare minimum version of such a page.
It has 3 CTA leading to 1 clear action, to download the book.
Has a hook that explains what problem will get solved.
And Includes benefits of reading the ebook.